Thursday, June 13, 2024

Coca-Cola ad in Bangladesh sparks backlash for ‘denying ties with Israel’

from al Jazeera

A 60-second Coca-Cola advertisement in Bangladesh has caused a storm of criticism for the beverage giant over its attempt to distance itself from Israel amid the war on Gaza...

In its latest attempt to boost sales, the company on Sunday released an advertisement on television and social media, aimed at dispelling the “misinformation” that Coca-Cola is an Israeli product, arguing that the beverage “has been enjoyed for 138 years by people in 190 countries”...

The shopkeeper, through a conversation with the man and his friends, explains to them that Coca-Cola is not from “that place” and that claims linking it to “that place” are misinformation...

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